Altiora isn't an agency. It's a growth partnership built on firsthand experience — scaling brands from the inside, not just running ads from the outside.
I spent 15 years inside Amazon and Google — looking under the hood of hundreds of brands and developing an absolute obsession with ecommerce growth. During my time helping launch Amazon Spain, managing Google ad accounts and studying the competitive landscape beyond Google & YouTube ads, I noticed a systemic problem.
Running ads alone is no longer enough.
I watched brilliant founders burn cash on Google, Meta and TikTok ads without a real sales funnel or a winning acquisition offer. They poured money into leaky landing pages and completely ignored email marketing. Worse, they hired traditional agencies that only knew how to run ads — completely missing how the whole marketing puzzle should fit together.
"That disconnect is why I built Altiora — not another agency that runs your ads and sends a monthly report, but a genuine growth partner who looks at the whole picture."
Altiora is built around a proven three-pillar system: capturing attention with viral creatives and high-value content, converting that attention into sales with winning acquisition offers and optimised funnels, and maximising lifetime value through retention, upselling and email marketing. Learn more about the Wellness Growth Formula →
I work with a small number of brands at a time, intentionally. Because real partnership means I'm invested in your results, not just your retainer. When you grow, I grow. That's the only model that makes sense to me.
I'm also currently building my own ecommerce brand — which means I'm using the same systems I build for clients on my own business every day.
If you want a partner who has been inside the world's best commerce machines and built a growth system that actually works — I'd love to talk.
Founded Altiora to help commerce brands scale profitably across marketplaces, webstores, and paid media — with a unified growth system rather than disconnected tactics.
Over a decade working on growth strategy at Google — understanding how brands grow across search, shopping, and digital advertising at scale. Worked with brands across multiple markets and industries.
Part of the team that launched Amazon in Spain — one of the most complex marketplace launch projects in European e-commerce. Built a deep understanding of how marketplaces work from the inside out.
These aren't just values on a page. They're the things that shape how I work with every brand — and why I keep my client list intentionally small.
I don't optimise one channel in isolation. I look at your entire commerce ecosystem and find the highest-leverage moves across all of it.
My growth partnerships are structured so my incentives align with yours. I only win meaningfully when you grow. That's not a slogan — it's how the model works.
I'll tell you what's actually holding your brand back — even if it's not what you were hoping to hear. That's what a real partner does.
I work with a deliberately small number of brands. When you work with Altiora, you get my full attention — not a junior account manager.
Every tactic I recommend comes from a clear strategic rationale. Strategy before execution, always — starting with a deep understanding of your brand, your market and your growth bottlenecks.
I'm not here to hit a short-term number and move on. I want to help you build a commerce brand that scales profitably for years — not just this quarter.
The best place to start is a free demo call — a 15-minute conversation to see if we're a good fit and map out what growth could look like for your brand.